21% of homebuyers found their homes by billboards.
39% of homebuyers in November 2006 found their apartments online, says BMBY Software Systems CEO Mark Zeevi. He said half of homebuyers in Europe and the US found their new homes online. The company develops control systems for the real estate industry
21% of homebuyers found their homes by billboards, especially at the project site or surroundings, 14% found homes in newspaper ads, 4% by direct mail, and 1% by television. 21% of homebuyers said they used other methods, including word-of-mouth.
Published by Globes [online], Israel business news - www.globes.co.il - on December 17, 2006
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