The sale follows a $1.3 million contract signed in 2006.
Orad Hi-Tec Systems Ltd. (AIM; XETRA: OHT) will provide an additional high-definition video graphics (HDVG) platform to German broadcaster, Deutsche Welle, for on-screen channel branding in a $500,000 contract. The deal is part of a new master control room implementation managed by Wellen&Nöthen, and follows a $1.3 million contract signed in August 2006 with Deutsche Welle for the supply of three dimensional high definition graphic systems.
Deutsche Welle´s on-screen branding solution will be operated through Orad´s HDVG graphic computer, which will enable on screen branding on the eight dual channels branding solution. Orad´s channel banding solution provides a graphical layer that promotes the channel’s programming and general information including weather, stock market updates, and news.
Orad president and CEO Avi Sharir said, "This additional sale to Deutsche Welle clearly indicates our customers´ continued satisfaction and Orad´s continued dominance in cutting edge TV production technology".
Published by Globes [online], Israel business news - www.globes.co.il - on April 15, 2007
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