Playtech wins Paramount Pictures deal

The company has signed an exclusive licensing agreement with the film studio.

Online gaming software company Playtech Cyprus Ltd. (AIM:PTEC) has signed a four-year exclusive licensing agreement with Paramount Pictures to distribute branded games based on the films 'Gladiator' and 'The Untouchables'. The size of the contract was not disclosed. The company said the agreement applied to games offered over two media: online, as part of Playtech's market leading casino game portfolio; and videogame terminals, as part of the Playtech subsidiary Videobet.

"The Untouchables" was first released in 1987, and "Gladiator" was released in "2000." Both were considered box office successes.

p>Playtech closed at ₤5.10 on London’s Alternative Investment Market (AIM) yesterday, giving the company a market cap of ₤1.2 billion.

Published by Globes [online], Israel business news - www.globes-online.com - on July 15, 2008

© Copyright of Globes Publisher Itonut (1983) Ltd. 2008

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