Israeli Internet technology start-ups meet US firms in Atlanta

Georgia Department of Economic Development's Sherwin Pomerantz: This event provides strong testimony of the value of the State of Georgia to Israeli technology companies as a US portal for their innovations.

Thirteen Israeli technology companies will meet major US companies in Atlanta this week, as part of a groundbreaking conference focused on harnessing Web 2.0 applications by businesses. The conference, U.S. - Israel Web 2.0 Business Exchange: “Empowering the Connected Enterprise,” has been organized by the American-Israel Chamber of Commerce, Southeast Region (AICC) and is intended showcase the latest Israeli and American innovations.

The event, to be held September 24-25, will allow emerging Web 2.0 companies from Israel to present themselves, and to have pre-arranged and pre-qualified meetings with large North American firms to foster joint venture R&D, investment, and marketing alliances.

The Israeli companies who will attend the two-day Atlanta event are all heavily involved in developing Web 2.0 applications. Participants include Worklight, PlyMedia, Kenshoo, Pando, FlixWagon, Zend, JumpTap, Unisfair, Boxee, AdYouNet and MB Technologies.

The event will be held at IBM’s Northside Facility in Atlanta, Georgia.

“This event provides strong testimony of the value of the State of Georgia to Israeli technology companies as a US portal for their innovations,” said Sherwin Pomerantz, the head of the Jerusalem-based Eastern Mediterranean Regional Office of the Georgia Department of Economic Development.

US companies to attend include industry stalwarts such as IBM, Cisco Systems, Turner Broadcasting, AT&T, UPS, Sprint, AFLAC, the Georgia Institute of Technology, Thomson Reuters, SunTrust Bank, Delta, Home Depot, Neighborhood America and Manhattan Associates.

“From politics to natural disasters to business, it’s clear that Web. 2.0 tools represent the next generation of interactive technology,” says Tom Glaser, president of the American Israel Chamber of Commerce. “Home Depot used Twitter to send storm tips and store info to Gulf Coast residents when Hurricane Gustav hit demonstrating that Web 2.0 tools have today reached the business mainstream.”

Israel is considered a world leader in development of Web 2.0 technologies. The Web 2.0 Business Exchange is a unique peer-to-peer networking experience and innovative business matchmaking framework, and for North American companies, a very concise and productive forum to gain advanced exposure to a wide range of cutting-edge Web 2.0 technologies from Israel. In addition to providing a unique meeting and networking environment, the Web 2.0 Exchange will include top industry speakers such as IBM Software Group VP, emerging technologies Rod Smith, IBM Software Group CTP emerging internet technologies David Boloker, Pulver.com founder Jeff Pulver; Gartner managing vice president Allen Weiner, and Revolutionary Ventures CEO David Eckoff.

“The Web 2.0 Business Exchange will showcase Israeli companies and their innovative technologies to this important business sector,” said Lorin Coles, board vice chairman of the American-Israel Chamber of Commerce and chairman of AICC’s Software Committee that is organizing the exchange.

The Israeli companies were selected based on their expertise and innovation in specific Web 2.0 categories including marketing - business collaboration, information management & sharing, enterprise applications and software as a service (SaaS), talent management, customer management, customer experience, and security issues specific to Web 2.0.

Published by Globes [online], Israel business news - www.globes-online.com - on September 25, 2008

© Copyright of Globes Publisher Itonut (1983) Ltd. 2008

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