"The Naked Truth" was bought three years after the first Israeli show went international.
Blog "Hollywood Deadline" reports that US cable network HBO has acquired a second Israeli format, three years after buying "In Treatment", the first Israeli show to go international. HBO has bought "The Naked Truth", created by brothers Uri and Benny Barbash for Channel 10, and will begin development and production of a pilot for the fall 2011 season. The Israeli version of "The Naked Truth" is a cop show set entirely inside an interrogation room and precinct.
Earlier this week, "Hollywood Deadline" reported that ABC purchased the 30-comedy show "Tall and Greenbaum", produced by Ami Amir's Matar Productions.
In the past three years, dozens of versions of Israeli formats have been aired worldwide. They include "Kidnapped", and "Traffic Light" on Fox, and "Connected", aired on CW Television Network. This year alone, Israel's television industry has sold hundreds of options for production to broadcasters and producers worldwide, even though the local industry has only small budgets and is not officially recognized as an industrial sector.
Published by Globes [online], Israel business news - www.globes-online.com - on October 28, 2010
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