Virtual bar Facebook application company Shaker has raised $2.3 million from Motorola Mobility Ventures, the strategic investment arm of Motorola Mobility Holdings Inc. (NYSE: MMI). The investment is part of Shaker's $15 million financing round made in October 2011, shortly after the company won the prestigious TechCrunch Disrupt Battlefield 2011 in San Francisco.
Motorola Mobility Ventures joins Shaker's current investors, Menlo Ventures, Michael Arrington's CrunchFund, Eric Schmidt’s Innovation Endeavors , Lady Gaga manager Troy Carter, and Pitango Venture Capital.
"Shaker is the next step in interactivity on social networks," says Motorola Mobility Ventures managing partner for Israel and Europe Mony Hassid. "Shaker's innovative platform gives consumers not only the ability to connect with each other by a dynamic experience, but also with brands, in innovative ways that were not previously available on social media."
Shaker co-founder and CEO Jonathan Maor said, "More people are now using social media by smartphones. Motorola Mobility is offering us support and an exciting opportunity to expand to all platforms. This support will enable Shaker to offer a thrilling user experience on any device."
Published by Globes [online], Israel business news - www.globes-online.com - on January 18, 2012
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