Soccer fans site FTBpro raises $5.8m

FTBpro enables fans to write and share their views with millions of fellow football fans, while the site's editors ensure the highest quality writing.

Soccer fans site FTBpro has raised $5.8 million from Battery Ventures and Gemini Israel Ventures. The company is the world's largest fan-generated media platform for online football and provides daily articles in English, Spanish, German and Italian. The company said it will use the proceeds to expand into "key geographical markets."

FTBpro, which was founded by CEO Asaf Peled, has 20 million pageviews every month, and has 1,000 regular contributors, generating over 200 daily articles in English, Spanish, German and Italian. FTBpro enables fans to write and share their views with millions of fellow football fans. Content popularity is determined by readers who rank articles, and by FTBpros editors ensure the highest quality writing, topics and opinions.

The platform also includes innovative content creation tools, allowing contributors as well as media partners to utilize FTBpros proprietary templates to create dynamic interactive content, which incorporates many features such as match predictions, videos, imagery slideshows, team line-ups, player rankings and more.

Asaf Peled said; Our mission, via the FTBpro platform, is to enable every football fan the ability to express their views and passions in a seamless, widespread and professional manner, using the markets most advanced content generation tools and distribution. The versatile and interactive content adds a cutting edge, rich and complementing dimension to the experience available to football fans.

Published by Globes [online], Israel business news - www.globes-online.com - on May 7, 2013

Copyright of Globes Publisher Itonut (1983) Ltd. 2013

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