Virtual family scrapbook and memento app developer Keepy has raised seed funding in excess of $1.1 million. The financing was raised from an impressive list of Israeli and US angel investors including Ben Ling, Eyal Goldwerger, Eyal Gura, Modi Rosen of Magma Venture Partners, Nadav Peres of Petra Ventures, Winklevoss Capital, Yair Goldfinger and Yaron Galai.
The company says that the Keepy community has already attracted over 50,000 parent and family members in less than a month since its September launch. Keepy says that its platform redefines the way people are saving their memories and creates an emotional timeline for families. Keepy is focused on saving the content that is part of growing up: schoolwork, videos, photos, artwork and mementos.
Keepy, which has offices in Tel Aviv and New York, was founded in 2011 by CEO Offir Gutelzon who sold image copyright solutions developer PicScout to Getty Images for $20 million.
Gutelzon said, “Seeing how PicScout was on the verge of revolutionizing the photo content licensing industry, inspired me to rethink my children’s offline and online content and invent Keepy to store their moments in a Memory Playlist."
He added, "In less than four weeks, we’ve experienced amazing growth with parents and family members in over 90 countries in the Keepy community. This is a testament to our founding principles: parents everywhere need a tool for capturing the magic of childhood, and providing a meaningful timeline of memories for their kids to have throughout their lives."
Published by Globes [online], Israel business news - www.globes-online.com - on October 17, 2013
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