DIY marketing app Wannabiz raises $2.2m

Wannabiz has launched a free DIY marketing mobile app for independent professionals.

DIY marketing app Wannabiz has raised $2.2 million in financing. The company has also launched its DIY marketing app to provide small business owners with powerful social marketing that they can operate from their mobile devices. The funding was led by Firstime Ventures and TheTime with well-known tech and new media investors Ilan Shiloah, Zohar Gilon and others.

Wannabiz offers a free DIY 5-minute-a-day marketing mobile app for independent professionals in any industry to easily utilize expert marketing to create and deliver dynamic content integrated across Facebook, Twitter, website and blog, as well as intelligent online advertising on a micro budget.

Over 91% of businesses in Europe and the US are one person shops or consist of under 10 people with minimal marketing budgets and expertise. The funding will be used to launch the company’s new DIY marketing App, beyond the successful period of limited availability on iOS, into the rapidly expanding Android market for the millions of such independent professionals. Until now, this market has been underserved in terms of desperately needed social marketing solutions for small businesses who simply do not have the knowledge, time or resources to promote their businesses online.

Wannabiz Co-Founder and CEO Tamar Shor said, “You cannot grow a business today without online marketing. The majority of small business owners cannot afford a marketing expert, and lack both the time and expertise to sustain the required level of marketing on their own. The launch of the Wannabiz Android DIY Marketing App fills this tremendous void by allowing independent professionals, no matter how tech-savvy, to utilize their scarce spare minutes to conduct powerful ongoing marketing from their mobile devices, in order to increase loyalty of existing clients and attract new clients through the key channels where they spend most of their time.”

McCann Worldgroup Israel chairman Ilan Shiloah said, “Wannabiz brings marketing automation to a whole new level of ease and intelligence that enables the millions of very small businesses to participate in targeted outreach thus far reserved only for large corporates. Very small businesses and independent professionals represent a huge, untapped market, in desperate need of affordable expert marketing. Wannabiz has a proven approach to driving successful, long lasting marketing and advertising campaigns for this lucrative market, and continues to improve and expand rapidly.”

Published by Globes [online], Israel business news - www.globes-online.com - on November 13, 2014

© Copyright of Globes Publisher Itonut (1983) Ltd. 2014

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