Eighteen months after entering the mobile market, Magic Software Enterprises Ltd. (Nasdaq: MGIC; TASE: MGIC) has joined the Samsung Enterprise Alliance program. Magic provides software platforms for enterprise mobility, cloud applications and business integration. Samsung controls 32% of the global smartphone market.
Magic CEO Guy Bernstein said, "Mobility is truly the future of enterprise applications. By joining forces with Samsung, a world-leading smartphone and tablet vendor, each of Magic's 15 worldwide branches can benefit from Samsung's global and local sales, marketing, and technical expertise, positioning us well to penetrate the large and fast-growing enterprise mobility market."
Magic's share price rose 6.14% on the new on the TASE to NIS 18.67, after rising on Nasdaq yesterday to $4.68, giving a market cap of $171 million.
Published by Globes [online], Israel business news - www.globes-online.com - on December 5, 2012
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