English Premier League team Arsenal have signed a sponsorship agreement with Markets.com, the online Forex, CFD and binary options company owned by Israeli billionaire Teddy Sagi.
Under the terms of the agreement, the London soccer outfit will provide Markets.com with exposure on its social and digital media platforms with a focus on customers in Asian markets. The sponsorship deal is for two seasons - 2014/15 and 2015/16. Financial details of the deal were not disclosed but market sources estimate it to be worth about £1 million.
“We are proud to be partnering with Arsenal, who are one of the world’s leading football clubs,” said Markets.com. Director of Business Development, Asia Pacific Francisco Rodriguez, “Like Markets.com, Arsenal are a globally recognised brand who manage its business with transparency and integrity, consistently competing at the highest level. Partnering with Arsenal at this point in time is extremely exciting as we are focused on expanding throughout Asia and specifically in China, where Arsenal has such a large and growing fan-base.”
This is not Sagi's first involvement with English soccer. In May, he reportedly bid to buy English Championship (second-tier) team Reading. He is also said to be an avid Chelsea fan with a corporate box at Stamford Bridge.
Sagi, 42, whose wealth was built at online gambling platform company Playtech Cyprus Ltd. (LSE:PTEC), has estimated wealth of $4 billion.
Published by Globes [online], Israel business news - www.globes-online.com - on November 2, 2014
© Copyright of Globes Publisher Itonut (1983) Ltd. 2014