Israeli content recommendation company Taboola is set to close a $100 million financing round from existing investors and new US investors. The company, which was founded in 2007 by CEO Adam Singolda, has developed tools that let sites recommend text and video content for readers.
The latest financing round, which should be completed in the coming few weeks, will likely be Taboola's last as a private company ahead of an expected IPO in 2015. Taboola, which has an estimated company value of $1.5 billion, was chosen as one of "Globes" most promising start-ups at the end of 2013, and Singolda was chosen as one of Israel's most promising young managers by "Globes" just a few weeks ago.
Taboola began by raising $500,000 in seed money from private investors, such as Joey Low, Zohar Gilon and Avigdor Willenz, and Zvi Limon. Subsequently the company raised four financing rounds of $1.4 million, $4.5 million, $9 million and $10 million led by Evergreen Venture Partners, Marker, and Pitango Venture Capital.
Published by Globes [online], Israel business news - www.globes-online.com - on December 30, 2014
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