Mobile search app raises $25m

Telefonica Digital, which led the round: is a significant breakthrough in bringing the power of the web to mobile. (formerly DoAT), which develops innovative HTML5-based dynamic mobile app platforms, today announced it has secured $25 million in series C funding in a round led by the Silicon Valley-based venture capital firm Telefonica Digital. The latest round also includes investments from SingTel Innov8, Mozilla and previous investors including Draper Fisher Jurvetson (DFJ), DFJTF, BRM Capital and Horizons Ventures. The Israeli-based company said it will use the funding to expand its team and drive Everything.mes ongoing development. says that it is powering a new paradigm for smartphones - changing them from smart to dynamic. The company explains that rather than the static experience of todays smartphone, a dynamic phone adapts its offering of apps on the fly, matching the content and services a user needs with the most relevant apps available, locally and from the cloud. This shift bridges the gap between the web and applications on mobile.'s apps appear on the screen according to user intent and are all instantly available and ready to use whether the user downloaded them or not. This dynamic platform enhances mobile OS and app store experiences by providing easy access to thousands of apps, games and services available on HTML5. co-founder and CEO Rami Kasterstein said, was started to harness the power of HTML5 and the openness of the web to disrupt the mobile industry. We see this investment as evidence of the capabilities of fully-mobile web apps, which provides to users at their fingertips, on demand."

Founded in May 2010 by former Aladdin executives Kasterstein and Ami Ben-David together with Joe Simhon, released its proof-of-concept under the name DoAT in May 2011. The company is headquartered in Tel Aviv. After several months of testing and gathering user input, the company is getting ready to launch its new mobile search app. The app, called, fundamentally changes the mobile search experience by replacing traditional link-based search results with instant, mobile-optimized access to Everything about Anything. Prior to the current round of financing, had raised $12.5 million including $3.5 million in April 2012.

Telefónica Digital director of product development and innovation Carlos Domingo said, represents a significant breakthrough in bringing the power of the web to mobile. We are committed to driving greater openness in mobile ecosystems which will in turn spur innovation. This is why we are such strong supporters of Firefox OS. The integration of into Firefox OS will add a rich and compelling content experience for customers.

Published by Globes [online], Israel business news - - on November 28, 2012

Copyright of Globes Publisher Itonut (1983) Ltd. 2012

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